The company made public issue of 28,00,000 equity shares of ₹10 each at a premium of ₹120 aggregating ₹36.40 crore. īalaji was incorporated as a public limited company on 29 February 2000, and its name was changed to 'Balaji Telefilms Ltd' on 19 April 2000. In recent years the company has been expanding its reality show output with shows such as titles such as Box Cricket League on Sony TV. Other examples include Kahaani Ghar Ghar Kii, Kaahin Kissii Roz, Kahiin to Hoga, Kasautii Zindagii Kay, Kkusum, Kutumb, Kohi Apna Sa, Kasamh Se, Pavitra Rishta, Parichay, Kya Hua Tera Vaada, Jodha Akbar, Bade Achhe Lagte Hain, Yeh Hai Mohabbatein, Naagin, Kumkum Bhagya and Kundali Bhagya The later five are dubbed and re-produced in several languages across India and Asia. One notable success Kyunki Saas Bhi Kabhi Bahu Thi.
Balaji has specialized in formatted programming that can be adapted for languages around the nation as well as abroad. The company is registered as 'Balaji Telefilms Private Limited' on 11th of November 1994 in Mumbai, India, with the objective of creating serials and other entertainment content by Ekta Kapoor and Shobha Kapoor.
In 2017, the company launched its biography, Kingdom of the Soap Queen: The Story of Balaji Telefilms. Since 2015, the company introduced several seasonal format weekend drama thriller series which went out to be highly rated series amongst which includes Naagin (TV series) (running currently in its 6th season), Kavach (TV series) (2 seasons), Brahmarakshas (2 seasons), Haiwaan : The Monster, Daayan (TV series) and Qayamat Ki Raat amongst several others. In the 2010s the company went on to produce several hugely successful drama series which includes Pavitra Rishta, Tere Liye, Pyaar Kii Ye Ek Kahaani, Bade Achhe Lagte Hain, Jodha Akbar, Yeh Hai Mohabbatein, Kumkum Bhagya, Meri Aashiqui Tum Se Hi, Kasam Tere Pyaar Ki, Kundali Bhagya, Yeh Hai Chahatein and Bhagya Lakshmi. In the 2000s the company went on to produce some historic blockbusters which include, Kyunki Saas Bhi Kabhi Bahu Thi, Kahaani Ghar Ghar Kii, Kaahin Kissii Roz, Kasautii Zindagii Kay, Kahiin to Hoga, Kkusum and Kasamh Se amongst several others. Balaji Telefilms is promoted by Ekta Kapoor and Shobha Kapoor and is a public company listed at Bombay Stock Exchange and National Stock Exchange of India.
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